Critics have hailed the new reggae and dancehall generation has having lost the essence of the music genre. Push Hitz Records producers, Sandre Ennis & Desmond Hepburn and well aware of the critics and naysayers, and keeping those thoughts in mind, and their love of reggae music have delivered the Bow and Arrow Riddim. Speaking on their latest production, the rising producers explained.
“Well we have a vision that foresees where reggae music is heading. It is normal that our sound is different from our parents or grand parents, we have the influences of MTV, BET and Hip Hop and RnB on the mainstream radio in Jamaica. But we consider ourselves a force destined to push consciousness and positive music to the next level. We want to give an opportunity to young artists as well, the same opportunity that is given to us.”
The Bow and Arrow Riddim features Lady Genius with Nah Stop Try, J-Asha with My Princess, Tata Blacks with Gal Ah Run Mi Down, Merchant with Everything and Mega C with Bare Bullets. The riddim is slated to be released on iTunes March 15th, 2015.